SECS-P/08 (ECONOMIA E GESTIONE DELLE IMPRESE)
DIPARTIMENTO DI SCIENZE ECONOMICHE E AZIENDALI
Corso di studio
INTERNATIONAL BUSINESS AND ENTREPRENEURSHIP - MANAGEMENT INTERNAZIONALE E IMPRENDITORIALITÀ
Secondo Semestre (18/02/2019 - 18/05/2019)
66 ore di attività frontale
The course of International Business and Management is an advanced course of management applied to the international business context.
No specific knowledge is required to successfully follow the course and to be able to pass the exam but basic knowledge (undergraduate level) of business principles and management fundamentals (including accounting, marketing
and finance) is required.
The course applies management and business theories to the management of transnational firms (both large and small). The course draws upon a theory of multinational corporations, globalization, regionalization and the transnationality of firms, in order to analyse firms’ international strategies, management structures and processes. It also analyses the international environment in which management activity takes place, focusing on economics and law.
On completion of the course, students should be able to:
• Understand and critique the various theories of international trade and investment.
• Identify the key determinants of entry mode, location choice, and other key strategic issues facing the multinational enterprise.
• Evaluate alternative ways of organizing and managing the multinational enterprise.
• Comprehend the reasons why firms may choose to vertically integrate across national borders, and also why they may choose to outsource and/or offshore activities.
• Understand the special problems involved in conducting international business in emerging markets.
Programma e contenuti
The main aim of this series of lectures/seminars is to explore the international business environment in the global economy; to highlight the roles, strategies and impacts of multinational enterprises; to introduce key contemporary developments such as the growth of outsourcing and the increasing importance of emerging markets.
The main topic developed are the following:
1. Introduction to international management
2. Recent trend in internationalization: how big are multinationals?
3. The theory of MNCs: Vernon, the eclectic paradigm and transaction cost economics
4. International strategies: multidomestic, global and transnational
5. Control in MNCs: the balance scorecard
6. Financial control in MNCs
A very detailed presentation of each topic (and the relative material) can be found at the course's Kiro page here:
There will be three 2-hours lectures each week (11 weeks).
6 lectures (12 hours) will be held by Roger Strange (Professor of International Business, Sussex University) and a compulsory business case will be discuss in class.
The business case will be discussed under Antonio Majocchi and an external business consultant’s supervision.
The participation to the business case and its discussion is compulsory
Attendance is not compulsory but strongly recommended
During the lectures the main topics reported in the syllabus will be discussed. For every topic a short presentation and a list of compulsory lectures are available at the Kiro course page.
Testi di riferimento
There is no single recommended text but there is the following list of compulsory readings.
1) World Investments Report 2016 - (annual report). Available at: www.unctad.org Chapter 1 pg. 2-22
2) World Investments Report 2011 - (annual report). Available at: www.unctad.org. Chapter 4 pg. 124-147
3) Economics of Strategy, D. Besanko; D. Dranove; M. Shanley and S. Schaefer, Sixth Edition; Chapter 3 and 4 (suggested reading also Chapter 2)
4) Bartlett, Goshal and Beamish, (2008), Transnational management, (510 2368)
Chapter 1; (pp. 1- 13)
Chapter 3; (pp. 197 - 209)
Chapter 4; (p. 333- 349)
5) Using the Balanced Scorecard as a Strategic Management System, R.S. Kaplan and S.P Norton, Harvard Business Review (available on the web)
6) EVA and value -based management : a practical guide to implementation. by S. David Young, Stephen F. O'Byrne . New York [etc.] : McGraw Hill, 2001. (Library: 510 02417). Chapter 2, pg 21- 51
7) How bundling benefit sellers and buyers by "CDixon blog"
(see here: http://cdixon.org/2012/07/08/how-bundling-benefits-sellers-and-buyers/ )
Modalità verifica apprendimento
Exams are only in written form.
The test consists in a mix of specific and open questions.
The specific questions (3/4 for each exam) test the students knowledge of the main concepts developed in the course. Answers to these question should be brief and very specific.
The open questions required a much more articulated answer and should show the students level of comprehension of the main concepts developed in the class. There are 4 or 5 of these kind of questions for each exam.
In order to pass the exam all students should also have satisfactory completed the business case. The best business case discussion are prize with 1/2 additional marks in the final vote.
A short video presentation of the course can be find in the MIBE Youtube channel here: